It’s been one year since “Tobey” dropped — and the powerful Detroit anthem featuring Eminem, Big Sean, and BabyTron is already being remembered as a pivotal moment in hip-hop history.
Released on July 2, 2024, as the second single from Eminem’s 12th studio album The Death of Slim Shady (Coup de Grâce), “Tobey” wasn’t just a song — it was a cross-generational statement.
Originally teased by visionary music video director Cole Bennett, the track started as a BabyTron solo project. But soon, the vision expanded. Big Sean jumped on board. And then came the surprise twist — Eminem stepped in to round out the track and add a dose of legacy to a fresh Detroit story.
A Global Hit with Local Roots
Tobey quickly gained momentum following the success of Eminem’s earlier single “Houdini”. Upon release, it broke into the Top 30 in five countries, peaking at:
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#24 on the US Billboard Hot 100
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#7 on Billboard’s Hot R&B/Hip-Hop Songs
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Top 10 on both the UK Hip Hop/R&B and Australia’s Urban Charts
The track also marked a huge moment for BabyTron, giving him his first-ever Hot 100 appearance — a massive breakthrough for the fast-rising Detroit rapper.
By the end of 2024, Tobey earned a Gold certification in Canada, solidifying its commercial success. It has since garnered:
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125 million streams on Spotify
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Over 13 million views on YouTube, thanks in part to Cole Bennett’s visually rich and high-energy music video.
Three Generations, One Track
For Eminem, Tobey was more than just a feature — it was a statement about legacy and mentorship. He used the track to bridge generations and shine a light on Detroit’s evolving hip-hop scene.
For Big Sean, it was a chance to reaffirm his deep ties to both Detroit and Eminem, continuing their strong collaborative history.
And for BabyTron? It was a career-defining moment — a co-sign and launchpad all in one.
One Year Later: Why “Tobey” Still Matters
A year after its release, Tobey stands tall as more than just a banger. It’s a reminder that Detroit hip-hop — when past, present, and future unite — can dominate global stages.
As fans celebrate the anniversary, Tobey remains a perfect blend of energy, authenticity, and cross-generational respect. The message is clear: Detroit isn’t just surviving — it’s leading.