As Apple Music marks its 10th anniversary, the platform is paying tribute to the artist who helped launch it all: Eminem.
Back in June 2015, when Apple introduced its highly anticipated streaming service, it knew it had to make a powerful first impression. That’s why its very first interview on Beats 1 Radio (now Apple Music 1) featured none other than Eminem — one of the most influential and commercially successful artists of the 21st century.
Hosted by Zane Lowe, the debut interview wasn’t just surface-level fanfare. The conversation dove deep into Eminem’s career at the time, discussing everything from his creative process and 8 Mile legacy to his involvement in the soundtrack for the 2015 film Southpaw. Eminem was originally considered for the lead role before passing it on to Jake Gyllenhaal — a move that fascinated fans at the time.
A Symbolic Beginning for Apple Music
Choosing Eminem as their first interview guest wasn’t just about star power — it was about substance. Eminem’s story, his commitment to his craft, and his deep influence on music culture made him a natural fit for a platform aiming to center artist voices and storytelling.
The moment set the tone for what Apple Music would become: a space not just for tracks and albums, but for exclusive content, behind-the-scenes insight, and artist-led narratives.
A Decade of Growth — and It Started with Slim Shady
Fast forward to today, and Apple Music is home to over 100 million tracks, curated playlists, exclusive interviews, and iconic moments in music history. But it all began with a sit-down interview that reminded listeners of why music matters — and who better than Eminem to deliver that message?
🎥 Watch the historic 2015 interview here:
👉 Watch on YouTube
📲 See Apple Music’s tribute post on X (formerly Twitter):
👉 View on X
As Apple Music celebrates a decade of shaping the sound of our times, they haven’t forgotten where it all began — with Slim Shady, a mic, and a message.